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In recent years, voice search has left a heavy impact on the traditional text search. Amongst the large population, 40% of adults choose voice search against typing their query. So, it is high time you recheck your SEO strategies. It is assumed that by 2020, almost half of the searches would be vocal. Make sure your website isn’t missing on the SERPs. I have discussed some crucial UI tips to turn your SEO on its head. Read on the essential voice search strategies in 2017!
As the trends are changing faster, you also need to make some amends to your SEO technique. The first concern comes to the choice of target keywords. With the increased use of mobile phones, people prefer speaking rather than typing. They do not have to take pain of typing words and when they don’t, they can just utter a full-fledged sentence to the device. This has brought up the urgency of targeting long tail keywords which not only selects your website for the answers but also increases your chance of getting future prospects.
Adapting your user’s language is an encouraged SEO practice since long and with the voice searches on its peak, getting interactive is a secret key for you. To apply this to your SEO techniques, try creating interactive content for your website. Yu must use simple and natural language which is relevant at the same time. Typing and speaking are two different actions and when you are talking you are much more comfortable and clear about what you want. So, use a language which you think your users might utter to find you.
In real world situations, the most adapted form of getting information is asking questions. When a person has the liberty to speak to the device for finding information online, he/she is likely to keep it in form of a question. Thus, make sure you create content that answer the most relevant questions related to your products and services, ultimately increasing your chances to be found on the top pages of search engine results. The best way to do this is developing a FAQ page on your website and including all the related queries in it for the potential visitors.
As per the research, mobile searches are more relied on local results than standard information. In voice searches, it is not just about having general enquiries but seeking immediate solutions to their problems. To take advantage of this, you need to focus on your local listings and what you can do is:
Seeing the immense growth in the number of mobile users, it has become a necessity to design a website that gives great experience to the mobile users. You can do this by:
On following the above tips, you can probably have improves search results, web traffic and lead conversions. To sum up, your SEO strategies must revolve around your users and their demands. It is time you ask your trusted SEO company in Fresno to recheck your website for immediate amendments.
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AuthorZoe Garcia is a renowned author and is known for writing on several topics. His one favorite topic to write on is digital marketing. He has written amazing articles on how people can build an online presence and its importance. He has written for Central Valley Marketing Group who is one of the best digital marketing agencies. He explains as to why digital marketing is good for the growth if the good growth of a company and how agencies can help people to increase their online exposure, convert the prospective customers to visiting customers with the help of proven digital strategies.Write something about yourself. No need to be fancy, just an overview. |